40 Stories: Brooke Addis of Transform Labs

In the fast-paced world of technology, where innovation often seems to outpace human interaction, Transform Labs stands out by focusing on the people behind the tech. Brooke Addis, Business Development Representative at the company, recently sat down with 40 Stories to discuss their journey and people-centered approach to custom software development.

Founded 30 years ago in Columbus, Ohio, Transform Labs initially started as an internet service provider before evolving into a software development powerhouse. Today, the company operates across the U.S., developing solutions for industries ranging from startups to nonprofits and mid-market enterprises. Their clients, according to Addis, benefit from tailored software solutions designed to solve real-world problems while keeping human interaction at the forefront.

“We don’t replace people with technology. If you call us, you talk to a real person,” Addis explains, emphasizing their commitment to personal touch in an increasingly automated world. This dedication to client relationships has allowed Transform Labs to maintain its human-centered approach, even as technology advances.

Looking toward the future, Addis is optimistic about the rapid pace of tech innovation, especially with the rise of AI and automation. She envisions a world where tools like AI help streamline operations, allowing businesses to focus more on supporting employees and customers. Yet, despite the technological advancements, she remains committed to keeping the user experience personal.

Recently, Transform Labs joined the Pittsburgh Technology Council, recognizing Pittsburgh’s growth in tech innovation. “We saw a gap we could fill,” Addis said, highlighting the city’s unique position as a technology, education and business hub. For Transform Labs, this move signifies an exciting expansion and deeper involvement in Pittsburgh’s burgeoning tech scene.

Through all their growth, one principle remains clear at Transform Labs: technology is a tool, but people are the heart of their business.