One Mic Stand: Mark Hutchinson of Comcast Details Augmented Reality Project with the August Wilson Center

The August Wilson African American Cultural Center has been an important cultural institution in Pittsburgh as well as one of Comcast’s local community partners.

More than a year ago, Comcast's local team wondered whether there might be a creative way to introduce Pittsburgh-area customers to the center.

Mark Hutchinson, Vice President of Network Engineering for Comcast’s Keystone Region, steps up to the One Mic Stand to detail how Comcast worked with Joe Zeff Design to create an augmented reality experience that anyone can access with a smartphone.

After scanning a QR code that appears on printed and digital posters throughout each Xfinity store, visitors will see holographic versions of Mark and Janis Burley Wilson, AWAACC CEO/President, inviting the viewer to engage with the Center and its programs.

The QR codes are displayed in 14 Xfinity stores across western Pennsylvania. Comcast launched the experience in honor of Black History Month and it will continue to run through June.