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Cash or Crash? A Tech Entrepreneur's Guide to Asking for the Right Investment

Interview by Jonathan Kersting

Are you an entrepreneur burning through cash without a clear financial roadmap? Most startup founders struggle to secure the right amount of funding, often sabotaging their own success by either asking for too little or overvaluing their company. This episode reveals the critical strategies for navigating startup financing that can make or break your business. 

In this episode, we welcome Audrey Russo, President and CEO of the Pittsburgh Technology Council, so tech entreprenerus like you can:

  1. Learn how to create realistic financial models that attract serious investors

  2. Understand the emotional pitfalls that cloud financial decision-making

  3. Discover how to build a support network that guides your funding strategy

Hit the super-fancy PLAY button now to unlock the financial wisdom that could save your startup thousands and position you for sustainable growth.

Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.